Keihl's presented a cheque for $5,000 US to Cyndi Lauper for her True Colors Fund.

On the 21st June 2012, Cyndi Lauper attended Kiehl's New York City Gay Pride Party hosted by Cyndi Lauper at Kiehl's Flagship Store in support of the True Colors Fund.

Lauper said the expectations and contraditcions that older female performers face are troubling. "You can't turn around and say oh, she looks so old and then say what's she doing, she's a cougar," Lauper said when asked about the criticism 53-year-old Madonna faced for exposing her breast at a recent concert.

"I think the most important thing is what you think about yourself. That'll help you achieve anything that you want," she added. "I don't really give a hoot what anybody says or thinks about me."

Talking to MissWYA Cyndi Lauper said: "They [Kiehls Since 1851] have always been so supportive of the LGBT community . We're trying to launch a 40 to None campaign which will focus on helping the homeless LGBT youth - gay transgendered kids - that have been either thrown out of their home simply because they are gay or runaway out of fear of rejection or whatever. I think it's important to us in the fund to be outspoken about this, especially this weekend. Kiehl's has been generous enough to support us and they're a wonderful company. They've been around for over 100 years, so it's nice to have that kind of real Americana company supporting civil rights and helping kids who are on the streets simply because they're gay or transgendered.

On the homelessness, Lauper says some kids are as young as 12 years old, "We gotta step up. We gotta step up, we're grown ups and kids are our future."